We believe that being close to our partners and clients is essential to building lasting relationships and keeping up with the needs of each market. With this spirit, we recently visited Colmex in Curitiba, one of our strategic distributors of Valchromat and Viroc in Brazil.

A solid partnership in the Brazilian market
Colmex, a company of the Bassani Group, has been a distributor of Viroc since 2020 and, since 2024, also of Valchromat. This strengthened our presence in Brazil, allowing Colmex to now work with the complete product range – one of the key objectives we define with our distributors worldwide.
Based in Curitiba, Colmex also takes part in tenders to supply materials for projects across Brazil. Its most important markets are Paraná, Santa Catarina, Rio de Janeiro, São Paulo and Brasília, where our products are already featured in several landmark projects.
With a strong social media presence, Colmex regularly shares projects ranging from the technical use of Viroc in façades to the versatility of application of Valchromat, demonstrating the great potential and flexibility of our materials.
Strengthening ties and growing together
During the visit, we had the opportunity to reinforce the partnership and align strategies to continue growing in Brazil. In addition, our Specification Manager, Vanessa Seixas, took part in a podcast promoted by Colmex, where she presented the advantages, applications and unique features of our products.

This episode will be part of a series of content that Colmex is developing with partner brands and will soon be released, giving even more visibility to the joint work.
Closer, even at a distance
Being present in Curitiba reinforces our presence: Valchromat and Viroc are present all over the world, closely following our clients – even those who are far away.
More than reinforcing our global presence, we want to highlight that we are here to support our distributors. Whenever you identify specific needs or local challenges, we are ready to visit and work together, finding solutions that help your business grow and strengthen our products in different markets.
